Some trends pop in for a moment. Others take over the whole closet. These four ruled the year:

🎀 Bows

Sweet, girly, timeless — and the unofficial “it” detail of 2025.

🌿 Camo

She’s back and better. Elevated camo had a MAJOR comeback this year.

👖 Cargos

Comfort meets cool. A trend that refuses to quit (and we aren’t mad about it).

⛷️ Mock Necks

Chic, flattering, and endlessly wearable — your winter wardrobe hero.

Some pieces don’t just sell — they take on a life of their own. And this year, you all made these four stars the true MVPs:

🔥 Bombshell Babe Romper

The romper heard around the world. Bright, bold, and perfectly beach-approved.

🦆 Mallard Sweaters

Instantly iconic. Cozy + outdoorsy + insanely cute = a match made in mallard heaven.

🎯 Birdie Camo Vest

She ate. She slayed. She sold out. More than once. Enough said.

🌈 Dynamic Tanks

Colors for every vibe. The tank you grabbed in one shade… then came back for in five more.

💕 Dales X Shelby Collab

A dreamy blend of soft colors, silhouettes, and sisterhood vibes. A forever fave.

🇺🇸 Party Like a Patriot

Red, white, Y O U. The perfect collection for every firework-night, lake day, and summer BBQ.

🎄 The Holiday Edit

Festive, elevated, and effortless — everything you need for December photos, parties, and cozy nights in.

🌴 Dominican Republic

Outfits on point, colors everywhere, and the perfect inspo for brighter, bolder summer pieces.

🛍️ Dallas Market

Where the magic happens. New brands, new styles, new ideas — all brought back home to YOU.

✌️ 2 Major In-Store Events

And y’all packed the house both times. The energy? Unreal.

📦 Shipped to All 50 States

Yes… all. Dale’s nation officially coast-to-coast.

🤵 Fitted 325 Tuxedos

Weddings, proms, formals — our tux team stayed BUSY.

Haylee Keillor